radiantfracture (
radiantfracture) wrote2019-11-17 08:18 pm
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A Creative Work Question
One of the central suggestions of the Creative Work course is to write an email newsletter (update, report, e-mag, mail art project -- some sort of thing people get from you in email form at least once a month).
Do you read, or write, email newsletters? What are your thoughts about them as a genre?
The course doesn't advocate for hard-sell spammy emails -- it's newsletter as audience-building, not direct marketing. The examples we looked at were worth reading and viewing as publications in themselves, or else usefully informative about things the reader would be interested in (art classes from an artist they liked, say).
I can see how it's a good idea in many respects. You build connections, community, audience. You can showcase work and directly remind people of events, updates, etc.
I just don't see how what I do -- or rather what I want to do -- would fit into a newsletter model. The direction I want to go with poetry and images is a more difficult, challenging direction. Not very newsletterable.
So if I did an email-based -- thingy -- it would have to be -- something else. Some other sort of project. Potentially fun/creative in theory, but -- what would that be?
If I had a form I wanted to write or draw in regularly -- like reviews or essays -- then I could see the fit, but as things stand I'd have to make something up, and that really feels like a non-starter.
I have a vague idea about creating a sort of theatre lab where some friends and I try out performance games / exercises I want to develop -- I had thought of that as an in-person thing, but it could also have a long-distance component -- sort of like projects that Miranda July has done -- but the idea is so unformed that I wouldn't know how to actualize it at this point.
I won't be offering classes or workshops or events for a long time, so there's nothing to inform people about there.
Also -- while I have signed up to *receive* several newsletters -- I have a hard time focusing long enough to read them through. (I don't usually have that problem with blogs, so maybe it's something I could re-learn.)
This post, of course, shares features with a newsletter -- or anyway it's a public piece of writing -- but it's untargeted and unannounced, without the formal and content demands that a newsletter has. This fits in much better with my pathologically aggressive diffidence.
If you were going to do an email thing, or read one, what would it be?
{rf}
Do you read, or write, email newsletters? What are your thoughts about them as a genre?
The course doesn't advocate for hard-sell spammy emails -- it's newsletter as audience-building, not direct marketing. The examples we looked at were worth reading and viewing as publications in themselves, or else usefully informative about things the reader would be interested in (art classes from an artist they liked, say).
I can see how it's a good idea in many respects. You build connections, community, audience. You can showcase work and directly remind people of events, updates, etc.
I just don't see how what I do -- or rather what I want to do -- would fit into a newsletter model. The direction I want to go with poetry and images is a more difficult, challenging direction. Not very newsletterable.
So if I did an email-based -- thingy -- it would have to be -- something else. Some other sort of project. Potentially fun/creative in theory, but -- what would that be?
If I had a form I wanted to write or draw in regularly -- like reviews or essays -- then I could see the fit, but as things stand I'd have to make something up, and that really feels like a non-starter.
I have a vague idea about creating a sort of theatre lab where some friends and I try out performance games / exercises I want to develop -- I had thought of that as an in-person thing, but it could also have a long-distance component -- sort of like projects that Miranda July has done -- but the idea is so unformed that I wouldn't know how to actualize it at this point.
I won't be offering classes or workshops or events for a long time, so there's nothing to inform people about there.
Also -- while I have signed up to *receive* several newsletters -- I have a hard time focusing long enough to read them through. (I don't usually have that problem with blogs, so maybe it's something I could re-learn.)
This post, of course, shares features with a newsletter -- or anyway it's a public piece of writing -- but it's untargeted and unannounced, without the formal and content demands that a newsletter has. This fits in much better with my pathologically aggressive diffidence.
If you were going to do an email thing, or read one, what would it be?
{rf}
no subject
Or you could do as contrarywise suggests, and grow it.
I'm uncertain how different a newsletter in that sense would be from a blog. Or, actually, from this journal.
no subject
Cool -- what were the newsletters about?
I maybe think of my blog more in the genre of letters. I try to make it worth reading, but I place no requirements on it in terms of subject or structure. That's just expediency. It would be really nice to have more focus, but the wherewithal hasn't, so far, manifested.
Sending a newsletter feels like announcing something more purposeful. It feels like it ought to have some sort of focus -- maybe not a rigid one, but something more predictable.
What I like about podcasts, for example, is knowing that I'll get a specific kind of experience at regular intervals. I would love to do a podcast, but that is a hell of a lot more work. See under wherewithal.